NEWS
30/09/2014
   come meet us
   in the upcoming exhibitions:

28/05/2013
   MEN'S GROOMING & OTHER BODY HAIR
   IBR-Dormin delays hair re-growth & 5 O'clock shadow

19/02/2013
   NOW LAUNCHED
   IBR-Gapture - skin performance and appearance enhancer

18/02/2013
   LEARN MORE ABOUT:
   IBR-DORMIN® BENEFITS for OILY, ACNE PRONE SKIN

31/01/2013
   NEW DATA ON SKIN LIGHTENING:
   IBR-SNOWFLAKE for lighter, smoother and flawless

15/01/2013
   IBR-PHYTO(FLU)ENE FOR SKIN WHITENING
   IBR patent application on the use of IBR-PHYTO(FLU)ENE FOR SKIN WHITENING is issued a Notice of Allowance by USPTO

13/12/2012
   IBR-Dragon®
   the legend and the skin FOR ETERNAL, RADIANT BEAUTY

15/11/2012
   Winter Skin Relief with IBR-ProPhyDerm
   botanicals synergism for DERMAL RELIEF and BEAUTIFICATION of SENSITIVE SKIN

16/10/2012
   IBR DORMINs Timeless Concept
   Spare the Telomere in a Natural Way

13/09/2012
   IBR invites you to see us
   SEPAWA Congress 2012: IBR talk "Phytoene and Phytofluene, the Colorless Carotenoids: A Novel Way of Stabilizing Sunscreens and Supporting Sun Care"

23/07/2012
   DKSH and IBR extend partnership to India
   Tel Aviv/Zurich

13/07/2012
   Personal Care Magazine Asia, July 2012 features:
   IBR-CalmDeAge Dark circles and rosacea relieved via vasoconstriction

13/06/2012
   IBR talk at the HBA 2012 Conference
   Natural Alternatives for Relief of Rosacea, Dark Circles and Sensitive Skin

13/05/2012
   IBR-CalmDeAge reduces DARK CIRCLES & ROSACEA
   via vasoconstrictive effect optimizing blood microcirculation

13/02/2012
   IBR CLEARLY BRIGHT Complex
   for Lighter, Flawless & Spotless (Skin) Future

01/01/2012
   IBR-Snowflake
   for smooth and flawless skin

12/12/2011
   IBR-ProPhyDerm®
   IBR-ProPhyDerm®botanicals synergism for DERMAL RELIEF and BEAUTIFICATION of SENSITIVE SKIN - NEWS

13/11/2011
   IBR Phyto(flu)ene stabilize, protect and boost sun care
   IMPAG''s cosmetics seminar highlighted in COSSMA November issue

17/08/2011
   Carotenoids Skin Kinetics and Stress Reduction
   IBR-Phyto(flu)ene for Skin Beauty Inside & Out

17/06/2011
   IBR Actives Designed Especially for you
   free from phthalates, parabens and alkylphenols

15/06/2011
   IBR-Dormin
   and longer lasting sunless tanning

01/12/2010
   How to make your Color Cosmetics Active?
   Naturally, with IBR products

05/05/2009
   Slowing Intrinsic and Extrinsic Aging in C&T:
   Slowing Intrinsic and Extrinsic Aging: A Dual Approach from IBR at C&T Magazine May issue

03/01/2009
   The colorless carotenoids have made it to the cover page of
   Lightening, Boosting and Protecting with Colorless Carotenoids in the cover page of Cosmetics & Toileteries Magazine

 
Slowing Down Intrinsic and Extrinsic Aging: A Dual Approach 

In the May issue of Cosmetics & Toiletries Magazine you can read about IBR's dual approach to how to slowdown aging.
 
Please click on the link to get to the article:
http://cosmeticsandtoiletries.texterity.com/cosmeticsandtoiletries-qual/200905/?sub_id=Q8OLaeYhVST6&folio=80 where you can read about it. We will be happy to tell you more about our proprietary technologies and products. Just contact us at IBR-Marketing@ibrweb.com

In Brief:
 
In this dual approach to antiaging, intrinsic factors are first addressed by slowing cell proliferation in skin via a technology based on dormins-in this
case, extracts from dormant Narcissus tazetta bulb. Then, to protect against extrinsic aging, colorless carotenoids are employed to absorb UV radiation and prevent oxidative stress damage.
 

When addressing skin aging we need to take into consideration both intrinsic and extrinsic aging factors.
Intrinsic aging is the natural and programmed aging while extrinsic aging is a result of accumulated damage.
We chose to address the programmed aging factor by affecting the rate of cell proliferation as being done in the phenomena named DORMANCY where growth functions and cell proliferation rate are affected, slowed down to slow down aging, keeping cells in their younger stage and preserving the cells youth capital. Keeping younger by slowing down is based on the Hayflick's limit theory which was claimed and later also proven that cells have limited capacity to replicate and as they advance through the number of replications, they age, it is believed that slowing down cell proliferation preserves the cell youth capital, thereby delay the aging process.
For handling Extrinsic aging which is according to Harman's free radical theory of aging, where organisms age because cells accumulate free radical damage with the passage of time. As the name suggests, antioxidants like the colorless carotenoids prevent free radicals and oxidation damage as well as UV generated oxidative damage leading to premature aging.
The article discusses in more details the two approaches and ways to combine them into active ingredients and products to achieve a global effect to slowdown aging.


 To read more about our products and technologies please go to
www.ibrweb.com or contact us directly at ibr-marketing@ibrweb.com  
 
See us at: Stand no. 1343 in NYSCC Suppliers' Day May 12-13, 2009
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